{"product_id":"flow-straightener","title":"Flow","description":"\u003cp\u003eFlow hair straightener is designed to make your everyday styling easier, whether your hair is fine, thick, straight or curly. The PFAS-free Produre™ coated  plates heat up in just 30 seconds and, together with ionic technology and temperature control, help you achieve smoother, shinier results with less frizz.\u003c\/p\u003e\n\u003ch3\u003eIonic system for less frizz and smooth hair\u003c\/h3\u003e\n\u003cp\u003eWith ionic technology, the straightener helps reduce static, frizz and flyaways, leaving your hair softer, sleeker and easier to style. Glide it through the hair for straight lengths, soft waves or defined curls with a smoother, shinier finish.\u003c\/p\u003e\n\u003ch3\u003eChoose the right temperature for your hair\u003c\/h3\u003e\n\u003cp\u003eChoose between 5 heat settings – 150 °C, 170 °C, 185 °C, 200 °C and 230 °C – so you can match the temperature to your hair type and styling needs. Use the lower temperatures for fine, coloured or fragile hair, and the higher settings when you need extra power for thick or coarse hair. With more control over the heat, it’s easier to achieve smooth, long-lasting results without unnecessary stress on your hair.\u003c\/p\u003e\n\u003ch3\u003eTemperature control\u003c\/h3\u003e\n\u003cp\u003eFlow uses smart temperature control to keep the plates at an even, consistent heat while you straighten and style. This helps reduce the risk of overheating, so your hair looks smoother and shinier and feels easier to style from root to tip.\u003c\/p\u003e\n\u003ch3\u003eReady to style in just 30 seconds\u003c\/h3\u003e\n\u003cp\u003eFlow heats up to 150 °C in just 30 seconds, so you can start styling quickly. Perfect for busy mornings, last-minute plans or quick touch-ups before you head out. \u003c\/p\u003e\n\u003ch3\u003eFloating plates for even straightening\u003c\/h3\u003e\n\u003cp\u003eFloating plates move slightly as you style, so they adjust to each section of hair for more even pressure and smoother gliding. This helps reduce pulling and unnecessary heat on the same spots, leaving your hair looking sleeker and feeling softer after styling.\u003c\/p\u003e\n\u003ch3\u003eProdure™ – durable coating\u003c\/h3\u003e\n\u003cp\u003e\u003c!--StartFragment --\u003e\u003cspan class=\"cf0\"\u003eProdure™ is Wilfa’s innovative PFAS-free coating, offering protective and anti-frizz hair styling. Made from durable materials that do not degrade into microplastics or release harmful substances. The coating maintains its smooth surface and protective qualities over time, without losing its easy glide effect, ensuring long-lasting quality on the product.\u003c\/span\u003e\u003c!--EndFragment --\u003e\u003c\/p\u003e\n\u003ch3\u003eAuto-off\u003c\/h3\u003e\n\u003cp\u003eFor added safety, the hair straightener switches off automatically after 1 hour. \u003c\/p\u003e\n\u003ch3\u003e360° swivel cord for flexibility\u003c\/h3\u003e\n\u003cp\u003eDesigned for flexibility, the 360° swivel cord makes styling easy from any angle without the cord twisting or getting in the way. With a 3-metre cord, you have more freedom to move, making it easier to style your hair where the mirror and light are best. Use the hanging loop on the base of the cord for easy storage.\u003c\/p\u003e\n\u003ch3\u003eLockable handle for easy storage and travel\u003c\/h3\u003e\n\u003cp\u003eThe lockable handle makes Flow easy to store and pack, whether it’s in your bathroom drawer, gym bag or suitcase. Simply lock the plates together, pop it in the included travel bag and you’re ready to take the straightener anywhere.\u003c\/p\u003e\n\u003ch3\u003ePractical travel bag\u003c\/h3\u003e\n\u003cp\u003eThe included travel bag keeps everything organised at home or in your weekend bag and protects the straightener when you’re on the move.\u003c\/p\u003e\n\u003ch3\u003e5-year warranty\u003c\/h3\u003e\n\u003cp\u003eWe provide a 5-year warranty from the date of purchase. Please keep your receipt as proof of purchase.\u003c\/p\u003e\n\u003ch3\u003eIncluded in the box:\u003c\/h3\u003e\n\u003cp\u003eHair straightener\u003cbr\u003eTravel bag\u003c\/p\u003e","brand":"ecbywilfa","offers":[{"title":"Default Title","offer_id":51113742827736,"sku":"606007","price":799.0,"currency_code":"NOK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0772\/4816\/8152\/files\/FLOWhairstraightener_HST1G-I55.png?v=1770724607","url":"https:\/\/ecbywilfa.com\/de\/products\/flow-straightener","provider":"ecbywilfa.com","version":"1.0","type":"link"}